Marketing with Legrand

Whether you conduct telemarketing, print campaigns or e-marketing campaigns, Legrand CRM helps you manage lists and monitor your campaign’s performance

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MailChimp & Constant Contact

Legrand CRM integrates with both MailChimp and Constant Contact – global leaders in email marketing services.

Sync effortlessly between systems

Sync your contact mailing lists to MailChimp or Constant Contact. The two-way sync process transfers new mailing list contacts from both systems in both directions. You can specify the sync rules for mailing list updates and contact names.

Email Sync
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List Segmentation

We make it easy for you to segment contacts into multiple lists used for effective targeted communications. Use keyword tags to segment your contacts into lists and target the right customers in your marketing campaigns.

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Campaign Results

Sync your campaign summary to view the Open rate, Click rate, and Bounce rate. You can also sync the campaign details to see who opened, clicked, forward, bounced, or unsubscribed.

Legrand Marketing Campaign Results
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Avoid duplicate records and handle errors

Our integration efficiently manages duplicate records and sync errors. If a sync error occurs, Legrand CRM identifies which application caused the error and provides the details to help you resolve the issue. For instance, you can view the sync logs to identify contacts with invalid email addresses.

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Campaign Management

Campaign Types

Legrand CRM provides the flexibility to manage different campaign types. For instance, you can create a ‘Legrand CRM Campaign’ to manage telemarketing, direct mail, or track trade show attendance. Use the configurable list to define a new campaign type and effectively plan and manage your marketing campaigns.

Custom campaign
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Targets & Leads

Once you execute a campaign, record your customer’s responses in the Target status list and follow up on your leads. The Target Status and Lead Status lists are configurable to suit your lead management process.

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Campaign Summary

Legrand CRM Campaigns display a summary of all your target responses and leads. The summary also includes an overview of sales opportunities and quotes generated from your leads.

Campaign summary
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Lead Management

Targets List

Filter the Targets list by Open, Click, Forward, Bounced or Unsubscribed and easily follow up on leads. You can record an Activity Note, Task, Calendar Event or send a follow-up email.

list of marketing targets
following up on leads

Follow up on leads

Sort and filter your target’s responses and follow up on leads in a separate list. You can use the Leads list to create new opportunities or send contacts a quote directly from Legrand CRM.

Grow Your Business With Legrand CRM

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